The graph above depicts the results of a survey whose aim was to determine the impact of paywalls on return site visitation in the United States in 2012. The survey revealed that 25 percent of the respondents stated they were unlikely to go back to a website upon which they had previously encountered a paywall.
How likely are you to visit a site again after you have encountered a paywall on it?
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DigiCareers. (April 26, 2012). How likely are you to visit a site again after you have encountered a paywall on it? [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/238793/impact-of-paywalls-on-return-site-visitation-in-the-us/
DigiCareers. "How likely are you to visit a site again after you have encountered a paywall on it?." Chart. April 26, 2012. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/238793/impact-of-paywalls-on-return-site-visitation-in-the-us/
DigiCareers. (2012). How likely are you to visit a site again after you have encountered a paywall on it?. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/238793/impact-of-paywalls-on-return-site-visitation-in-the-us/
DigiCareers. "How Likely Are You to Visit a Site Again after You Have Encountered a Paywall on It?." Statista, Statista Inc., 26 Apr 2012, https://www.statista.com/statistics/238793/impact-of-paywalls-on-return-site-visitation-in-the-us/
DigiCareers, How likely are you to visit a site again after you have encountered a paywall on it? Statista, https://www.statista.com/statistics/238793/impact-of-paywalls-on-return-site-visitation-in-the-us/ (last visited August 24, 2024)
How likely are you to visit a site again after you have encountered a paywall on it? [Graph], DigiCareers, April 26, 2012. [Online]. Available: https://www.statista.com/statistics/238793/impact-of-paywalls-on-return-site-visitation-in-the-us/