Volume of bottled water sold in the U.S. 2010-2023
In 2023, 15.94 billion gallons of bottled water were sold in the United States. Over the last ten years, the country’s bottled water sales volume has increased considerably with each consecutive year.
Consumption in the U.S.
As bottled water volume sales increased in recent years, so did per capita consumption in the United States. Over the last decade, yearly bottled water consumption grew, reaching a total of roughly 46 gallons per person in 2023. Bottled water was the most commonly consumed beverage among Americans one year earlier, with carbonated soft drinks ranking a close second. Other beverages typically enjoyed included coffee, beer, cider, and milk.
Tap water
In 2024, 33 percent of consumers in the United States strongly agreed that tap water is affordable. By comparison, seven percent disagreed.