In early 2021, the size of the mobile advertising market was estimated at 18.8 billion U.S. dollars. The source projected the spending would increase to 29.3 billion by 2025. Year-on-year growth is expected to stay in black, but slowly slowing from over 19 percent in the first presented year to nine percent in the last.
Mobile advertising spending in the United Kingdom (UK) from 2021 to 2025
(in billion U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
IAB Europe. (February 1, 2022). Mobile advertising spending in the United Kingdom (UK) from 2021 to 2025 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/237314/mobile-advertising-expenditure-in-the-uk/
IAB Europe. "Mobile advertising spending in the United Kingdom (UK) from 2021 to 2025 (in billion U.S. dollars)." Chart. February 1, 2022. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/237314/mobile-advertising-expenditure-in-the-uk/
IAB Europe. (2022). Mobile advertising spending in the United Kingdom (UK) from 2021 to 2025 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/237314/mobile-advertising-expenditure-in-the-uk/
IAB Europe. "Mobile Advertising Spending in The United Kingdom (Uk) from 2021 to 2025 (in Billion U.S. Dollars)." Statista, Statista Inc., 1 Feb 2022, https://www.statista.com/statistics/237314/mobile-advertising-expenditure-in-the-uk/
IAB Europe, Mobile advertising spending in the United Kingdom (UK) from 2021 to 2025 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/237314/mobile-advertising-expenditure-in-the-uk/ (last visited December 22, 2024)
Mobile advertising spending in the United Kingdom (UK) from 2021 to 2025 (in billion U.S. dollars) [Graph], IAB Europe, February 1, 2022. [Online]. Available: https://www.statista.com/statistics/237314/mobile-advertising-expenditure-in-the-uk/