U.S. retail price of fresh chicken 1995-2023

In the United States, the price for a pound of fresh whole chicken cost consumers an average of 1.96 U.S. dollars in 2023, which constituted the highest price of fresh chicken during the time period under consideration.

Frozen chicken

Frozen chicken and frozen chicken substitutes are commonly consumed in the United States: in 2023, private labels dominated the frozen chicken and chicken substitute market, generating over 322 million U.S. dollars of sales. The leading brands respectively that year were Perdue, Tyson, and Just Bare. With over 87 million U.S. consumers in 2020, Tyson was also the country’s leading brand for frozen fried chicken.

Frozen fried chicken

A specific type of frozen chicken, which was consumed by about half the U.S. population in 2020, was fried chicken. Chicken nuggets, as well as tenders and fingers, were among the favorite fried chicken varieties that same year. Just over 73 million Americans had consumed fried nuggets, while about 66 million had tenders and/or fingers.