The statistic depicts the EquiTrend ranking of quick service restaurants in the U.S. in 2012. Subway Restaurants' EquiTrend score is 73.07 in 2012. Chipotle and White Castle (not included in this statistic) ranked below the category average.
Brand equity ranking of quick service restaurants in the U.S. 2012
(EquiTrend score)
EquiTrend is a Brand Equity tracking study conducted by Harris Interactive that measures and compares brand health for more than 1,500 brands. It analayzes the responses of over 37,500 consumers on key measures of brand health - including how well the public knows a brand, how positively they think of the brand and their consideration to do business with or donate to the brand.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Harris Interactive. (May 31, 2012). Brand equity ranking of quick service restaurants in the U.S. 2012 (EquiTrend score) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/236290/brand-equity-ranking-of-quick-service-restaurants-in-the-us/
Harris Interactive. "Brand equity ranking of quick service restaurants in the U.S. 2012 (EquiTrend score)." Chart. May 31, 2012. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/236290/brand-equity-ranking-of-quick-service-restaurants-in-the-us/
Harris Interactive. (2012). Brand equity ranking of quick service restaurants in the U.S. 2012 (EquiTrend score). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/236290/brand-equity-ranking-of-quick-service-restaurants-in-the-us/
Harris Interactive. "Brand Equity Ranking of Quick Service Restaurants in The U.S. 2012 (Equitrend Score)." Statista, Statista Inc., 31 May 2012, https://www.statista.com/statistics/236290/brand-equity-ranking-of-quick-service-restaurants-in-the-us/
Harris Interactive, Brand equity ranking of quick service restaurants in the U.S. 2012 (EquiTrend score) Statista, https://www.statista.com/statistics/236290/brand-equity-ranking-of-quick-service-restaurants-in-the-us/ (last visited November 21, 2024)
Brand equity ranking of quick service restaurants in the U.S. 2012 (EquiTrend score) [Graph], Harris Interactive, May 31, 2012. [Online]. Available: https://www.statista.com/statistics/236290/brand-equity-ranking-of-quick-service-restaurants-in-the-us/
