Factors influencing the loyalty of online video portal users in China 2011

Published by Statista Research Department, May 24, 2012
The statistic shows the factors influencing loyalty of online video portal users in China in 2011. In 2011, the reputation of an online video portal was important for 12.9 percent of users.

Factors influencing the loyalty of online video portal users in China in 2011

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Release date

May 2012

Region

China

Survey time period

December 15 to 22, 2011

Number of respondents

2,088 people (1,039 by landline and 1,049 via cell phone)

Supplementary notes

The title of the report has been translated from Chinese.

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Key figures

7

Short-form videos

6

Long-form videos

7

Live streaming

6

Further related statistics

10

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Statistics

Topics

Online video in EuropeNetflixOnline video usage in the United StatesYouTubeOnline videos in China
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