This timeline presents the e-mail marketing performance metrics for the consumer products pharmaceutical sector in North America from the fourth quarter of 2010 to the second quarter of 2014. In the first quarter of 2011, the open rate for this sector amounted to 24 percent. Metrics for other industries can be found here.
E-mail marketing performance metrics in the consumer products pharmaceutical sector in North America from Q4 2010 to Q2 2014
Figures for Q3 2011 were not available.
* In Q2 2014, the click-to-open rate was not reported. The figures other than for Q2 2014 come from previous publications.
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Epsilon. (July 16, 2014). E-mail marketing performance metrics in the consumer products pharmaceutical sector in North America from Q4 2010 to Q2 2014 [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/235456/email-marketing-performance-pharmaceutical-products-north-america/
Epsilon. "E-mail marketing performance metrics in the consumer products pharmaceutical sector in North America from Q4 2010 to Q2 2014." Chart. July 16, 2014. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/235456/email-marketing-performance-pharmaceutical-products-north-america/
Epsilon. (2014). E-mail marketing performance metrics in the consumer products pharmaceutical sector in North America from Q4 2010 to Q2 2014. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/235456/email-marketing-performance-pharmaceutical-products-north-america/
Epsilon. "E-mail Marketing Performance Metrics in The Consumer Products Pharmaceutical Sector in North America from Q4 2010 to Q2 2014." Statista, Statista Inc., 16 Jul 2014, https://www.statista.com/statistics/235456/email-marketing-performance-pharmaceutical-products-north-america/
Epsilon, E-mail marketing performance metrics in the consumer products pharmaceutical sector in North America from Q4 2010 to Q2 2014 Statista, https://www.statista.com/statistics/235456/email-marketing-performance-pharmaceutical-products-north-america/ (last visited November 03, 2024)
E-mail marketing performance metrics in the consumer products pharmaceutical sector in North America from Q4 2010 to Q2 2014 [Graph], Epsilon, July 16, 2014. [Online]. Available: https://www.statista.com/statistics/235456/email-marketing-performance-pharmaceutical-products-north-america/