This statistic shows U.S. survey respondents answers to a question of what they tend to look at first when visiting a nonprofit organization's website for the first time in 2012. Survey respondents were from generation Y, aged between 20 and 35 years. 88 percent of respondents said they go to the about us section first.
When you visit a nonprofit website what is the first thing you look for?
Three different survey methodologies were used for the purpose of this study: Online survey of millennials - Date of survey: January 1, 2012 to January 31, 2012. Sample size: 6,552. Age group: 20 to 35. Focus groups of millennials - Date of focus groups: February 23,2012 to March 28, 2012. Number of focus groups: 3. Sample size: 27. Age group: 20 to 35. Online survey of nonprofit professionals - Date of survey: February 15, 2012 to April 3, 2012. Sample size: 89. Age group: 18 and older.
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Achieve, & Johnson, Grossnickle and Associates. (April 30, 2012). When you visit a nonprofit website what is the first thing you look for? [Graph]. In Statista. Retrieved November 05, 2024, from https://www.statista.com/statistics/235437/generation-y-and-us-nonprofits/
Achieve, und Johnson, Grossnickle and Associates. "When you visit a nonprofit website what is the first thing you look for? ." Chart. April 30, 2012. Statista. Accessed November 05, 2024. https://www.statista.com/statistics/235437/generation-y-and-us-nonprofits/
Achieve, Johnson, Grossnickle and Associates. (2012). When you visit a nonprofit website what is the first thing you look for? . Statista. Statista Inc.. Accessed: November 05, 2024. https://www.statista.com/statistics/235437/generation-y-and-us-nonprofits/
Achieve, and Johnson, Grossnickle and Associates. "When You Visit a Nonprofit Website What Is The First Thing You Look For? ." Statista, Statista Inc., 30 Apr 2012, https://www.statista.com/statistics/235437/generation-y-and-us-nonprofits/
Achieve & Johnson, Grossnickle and Associates, When you visit a nonprofit website what is the first thing you look for? Statista, https://www.statista.com/statistics/235437/generation-y-and-us-nonprofits/ (last visited November 05, 2024)
When you visit a nonprofit website what is the first thing you look for? [Graph], Achieve, & Johnson, Grossnickle and Associates, April 30, 2012. [Online]. Available: https://www.statista.com/statistics/235437/generation-y-and-us-nonprofits/
