Use of mobile marketing tactics worldwide 2016

Published by Statista Research Department, Mar 30, 2016
This graph presents information on the use of selected mobile marketing tactics worldwide in 2016. Among the surveyed marketers, 20 percent said that they were planning to start using location-based mobile tracking within the next 12 months.

Use of selected mobile marketing tactics worldwide in 2016

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Source

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Release date

March 2016

Region

Worldwide

Survey time period

March 2016

Number of respondents

3,975 respondents

Special properties

among marketing professionals holding leadership roles

Supplementary notes

The source does not specify the date or the type of the survey.

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Overview

8

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8

In-game

8

Retail media

7

Consumer insights

8

Further related statistics

5

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Topics

Mobile advertising and marketing in the U.S. Mobile internet usage in the United StatesMobile app monetizationMobile commerce in the United StatesDigital advertising in the U.S.
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