Pinterest's impact on U.S. consumers other social media usage in 2012, by income
This statistic provides information on Pinterest's impact on the social media usage behavior of online shoppers in the United States in 2012, by income group. A survey in May 2012 revealed that 24 percent of Pinterest users who earned between 30,000 and 60,000 U.S. dollars per year, used other social media sites less in favor of Pinterest.
