Weekly time spent watching TV in Canada 2023-2024, by age group

The average weekly time spent watching television in Canada from September 2023 to May 2024 was around 19 hours a week among adults aged 18 or above. Those between the age of 25 and 54 watched 10.2 hours per week. Meanwhile, teens watched just seven hours each week.

Traditional vs. digital media consumption in Canada

According to the most recent data, Canadians spent over 10 hours a day with major media in 2021. Taking a deeper look at the specific media split, on average, adults in the country spent 288 minutes with traditional media, and the largest portion of time – 326 minutes – consuming digital media of all sorts that year.

Online video users in Canada

In 2021 it was measured that 27 percent of the Canadian population watched TV online. The ability to watch time-shifted TV, as opposed to live viewing, has brought about services such as subscription video-on-demand. It is believed that in 2021 there were 18.6 million people subscribing to Netflix in Canada. The popularity and accessibility of programming on such platforms also introduced the notion of binge viewing, defined as watching at least three episodes of a TV show in one sitting.