It has been calculated that podcasts were the digital medium with the highest change in the number of consumers who said they typically heard about new products or services via selected digital media in the United States between 2020 and 2022. The number increased by 42 percent in that period. In-app ads ranked second, with a growth rate of 30 percent.
Change in the number of consumers who said they typically heard about new products or services via selected digital media in the United States between 2020 and 2022
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GWI (@gwidotcom). (June 8, 2023). Change in the number of consumers who said they typically heard about new products or services via selected digital media in the United States between 2020 and 2022 [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/232336/digital-media-product-discovery-usa/
GWI (@gwidotcom). "Change in the number of consumers who said they typically heard about new products or services via selected digital media in the United States between 2020 and 2022." Chart. June 8, 2023. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/232336/digital-media-product-discovery-usa/
GWI (@gwidotcom). (2023). Change in the number of consumers who said they typically heard about new products or services via selected digital media in the United States between 2020 and 2022. Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/232336/digital-media-product-discovery-usa/
GWI (@gwidotcom). "Change in The Number of Consumers Who Said They Typically Heard about New Products or Services via Selected Digital Media in The United States between 2020 and 2022." Statista, Statista Inc., 8 Jun 2023, https://www.statista.com/statistics/232336/digital-media-product-discovery-usa/
GWI (@gwidotcom), Change in the number of consumers who said they typically heard about new products or services via selected digital media in the United States between 2020 and 2022 Statista, https://www.statista.com/statistics/232336/digital-media-product-discovery-usa/ (last visited December 30, 2024)
Change in the number of consumers who said they typically heard about new products or services via selected digital media in the United States between 2020 and 2022 [Graph], GWI (@gwidotcom), June 8, 2023. [Online]. Available: https://www.statista.com/statistics/232336/digital-media-product-discovery-usa/
