This statistic shows consumers' private label item purchase frequency on a normal shopping trip in grocery stores in the United States in 2017. In 2017, 70 percent of respondents said that they usually buy at least a few private label items on a shopping trip, whereas only ten percent stated that they never buy private label items.
Consumers' private label item purchase frequency on a normal shopping trip in grocery stores in the United States in 2017
Characteristic
Number of people in millions
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Winsight Grocery Business. (February 1, 2018). Consumers' private label item purchase frequency on a normal shopping trip in grocery stores in the United States in 2017 [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/228419/people-in-household-that-consumed-any-store-brand-or-private-label-food-within-the-last-30-days-usa/
Winsight Grocery Business. "Consumers' private label item purchase frequency on a normal shopping trip in grocery stores in the United States in 2017." Chart. February 1, 2018. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/228419/people-in-household-that-consumed-any-store-brand-or-private-label-food-within-the-last-30-days-usa/
Winsight Grocery Business. (2018). Consumers' private label item purchase frequency on a normal shopping trip in grocery stores in the United States in 2017. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/228419/people-in-household-that-consumed-any-store-brand-or-private-label-food-within-the-last-30-days-usa/
Winsight Grocery Business. "Consumers' Private Label Item Purchase Frequency on a Normal Shopping Trip in Grocery Stores in The United States in 2017." Statista, Statista Inc., 1 Feb 2018, https://www.statista.com/statistics/228419/people-in-household-that-consumed-any-store-brand-or-private-label-food-within-the-last-30-days-usa/
Winsight Grocery Business, Consumers' private label item purchase frequency on a normal shopping trip in grocery stores in the United States in 2017 Statista, https://www.statista.com/statistics/228419/people-in-household-that-consumed-any-store-brand-or-private-label-food-within-the-last-30-days-usa/ (last visited August 25, 2024)
Consumers' private label item purchase frequency on a normal shopping trip in grocery stores in the United States in 2017 [Graph], Winsight Grocery Business, February 1, 2018. [Online]. Available: https://www.statista.com/statistics/228419/people-in-household-that-consumed-any-store-brand-or-private-label-food-within-the-last-30-days-usa/