Q ratio of globally leading consumer products companies 2012

This statistic depicts the leading 30 consumer products companies worldwide in 2012, based on Q ratio. In that year, Apple Inc. had a Q ratio of 6.12, the second highest of the leading 30 consumer products companies based on Q ratio.

Leading 30 consumer products companies worldwide in 2012, based on Q ratio

Company	Q ratio
Hermès International SCA	9.66
Apple Inc.	6.12
ITC Limited	6.03
Herbalife Ltd.	5.55
Natura Cosmeticos S.A.	5.45
Lorillard, Inc.	5.02
Philip Morris International Inc.	3.99
Colgate-Palmolive Company	3.95
Tiger Brands Limited	3.66
The Estée Lauder Companies Inc.	3.49
Tingyi (Cayman Islands) Holding Corp.	3.32
NIKE, Inc.	3.26
Polo Ralph Lauren Corporation	3.19
Brown-Forman Corporation	3.15
The Hershey Company	3.14
Compagnie Financière Richemont SA	2.6
The Swatch Group Ltd.	2.43
V.F. Corporation	2.41
Essilor International S.A.	2.32
Church & Dwight Co., Inc.	2.3
Saputo Inc.	2.23
British American Tobacco plc	2.2
Charoen Pokphand Foods PCL	2.19
Grupo Modelo, S.A.B. de C.V.	2.16
The Coca-Cola Company	2.12
The Clorox Company	2.11
L'Oreal SA	2.04
Mattel, Inc.	2.01
Anadolu Efes Biracilik ve Malt Sanayii A.S.	2
McCormick & Company, Inc.	1.96

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Release date

2012

More information

Region

Worldwide

Survey time period

2012

Supplementary notes

The Q ratio is the ratio of a publicly traded company's market capitalization to the value of its tangible assets. If it is greater than one, it means that financial market participants assign a positive value to a company's non-tangible assets. A Q ratio of less than one indicates failure to generate value on the basis of intangible assets.

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