The statistic shows luxury brands in China, by reccomendations to friends and acquaintances in 2012, on a scale of 0 to 7, 7 being the highest level of recommendation. In 2012, in comparison with other luxury brands, Burberry performed the worst with only 5.3 points on the recommendation scale.
Luxury brands in China by recommendations to friends and acquaintances in 2012
(on a scale of 0 to 7)
The data is based on a survey of 260 luxury brand Chinese consumers from Beijing, Shanghai, Chengdu and Dailan. Those polled had bought at least one luxury item with a value of at least 800 U.S. dollars in the last 6 months.
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Grail Research. (March 1, 2012). Luxury brands in China by recommendations to friends and acquaintances in 2012 (on a scale of 0 to 7) [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/225512/luxury-brands-in-china-by-reccommendations-to-friends-and-acquaintances/
Grail Research. "Luxury brands in China by recommendations to friends and acquaintances in 2012 (on a scale of 0 to 7)." Chart. March 1, 2012. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/225512/luxury-brands-in-china-by-reccommendations-to-friends-and-acquaintances/
Grail Research. (2012). Luxury brands in China by recommendations to friends and acquaintances in 2012 (on a scale of 0 to 7). Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/225512/luxury-brands-in-china-by-reccommendations-to-friends-and-acquaintances/
Grail Research. "Luxury Brands in China by Recommendations to Friends and Acquaintances in 2012 (on a Scale of 0 to 7)." Statista, Statista Inc., 1 Mar 2012, https://www.statista.com/statistics/225512/luxury-brands-in-china-by-reccommendations-to-friends-and-acquaintances/
Grail Research, Luxury brands in China by recommendations to friends and acquaintances in 2012 (on a scale of 0 to 7) Statista, https://www.statista.com/statistics/225512/luxury-brands-in-china-by-reccommendations-to-friends-and-acquaintances/ (last visited December 19, 2024)
Luxury brands in China by recommendations to friends and acquaintances in 2012 (on a scale of 0 to 7) [Graph], Grail Research, March 1, 2012. [Online]. Available: https://www.statista.com/statistics/225512/luxury-brands-in-china-by-reccommendations-to-friends-and-acquaintances/
