This statistic shows the score of Argentinian consumers on MasterCard's own Mobile Payment Readiness Index (MPRI). The index covers three varieties of mobile payments: person to person (P2P), mobile e-commerce (m-commerce), and mobile payments at the point of sale (POS), and measures the customers' willingness and readiness, as well as their actual implementation of these three payment methods. In 2012, 2 percent of Argentinian consumers were familiar with mobile payments at the point of sale and 7 percent were willing to try them.
Readiness and willingness to use mobile payment methods in Argentina in 2012
The MPRI is fundamentally a data-driven index. It includes 50 variables comprising six components. MasterCard weighted each of these components, combining the results to create a unitary score on a 100-point scale for each of the 34 countries. The components are a mix of quantitative and qualitative data. Five of the components—Environment, Infrastructure, Regulation, Consumer Readiness, and Financial Services—are in large part quantitative. The remaining one—Mobile Commerce Clusters—is a more qualitative assessment of readiness.
The source does not mention the age group of the respondents.
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MasterCard. (May 7, 2012). Readiness and willingness to use mobile payment methods in Argentina in 2012 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/224225/readiness-to-use-mobile-payments-in-argentina/
MasterCard. "Readiness and willingness to use mobile payment methods in Argentina in 2012." Chart. May 7, 2012. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/224225/readiness-to-use-mobile-payments-in-argentina/
MasterCard. (2012). Readiness and willingness to use mobile payment methods in Argentina in 2012. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/224225/readiness-to-use-mobile-payments-in-argentina/
MasterCard. "Readiness and Willingness to Use Mobile Payment Methods in Argentina in 2012." Statista, Statista Inc., 7 May 2012, https://www.statista.com/statistics/224225/readiness-to-use-mobile-payments-in-argentina/
MasterCard, Readiness and willingness to use mobile payment methods in Argentina in 2012 Statista, https://www.statista.com/statistics/224225/readiness-to-use-mobile-payments-in-argentina/ (last visited November 23, 2024)
Readiness and willingness to use mobile payment methods in Argentina in 2012 [Graph], MasterCard, May 7, 2012. [Online]. Available: https://www.statista.com/statistics/224225/readiness-to-use-mobile-payments-in-argentina/
