Brazil: readiness to use mobile payments 2012

This statistic shows the score of Brazilian consumers on MasterCard's own Mobile Payment Readiness Index (MPRI). The index covers three varieties of mobile payments: person to person (P2P), mobile e-commerce (m-commerce), and mobile payments at the point of sale (POS), and measures the customers' willingness and readiness, as well as their actual implementation of these three payment methods. In 2012, 14 percent of Brazilian consumers were familiar with mobile payments at the point of sale and 19 percent were willing to try them.

Readiness and willingness to use mobile payment methods in Brazil in 2012

Characteristic	P2P	POS	m-commerce
Familiar	11%	14%	19%
Willing	12%	19%	22%
Using	6%	7%	12%

Loading statistic...

Download

Source

Show detailed source information?

Already a member?

Source

Use Ask Statista Research Service

Release date

May 2012

More information

Region

Brazil

Survey time period

2012

Number of respondents

1,000 respondents

Special properties

Consumers

Supplementary notes

The MPRI is fundamentally a data-driven index. It includes 50 variables comprising six components. MasterCard weighted each of these components, combining the results to create a unitary score on a 100-point scale for each of the 34 countries.
The components are a mix of quantitative and qualitative data. Five of the components—Environment, Infrastructure, Regulation, Consumer Readiness, and Financial Services—are in large part quantitative. The remaining one—Mobile Commerce Clusters—is a more qualitative assessment of readiness.

The source does not mention the age group of the respondents.

Citation formats