Cross-channel satisfaction with online holiday shopping personalization in 2011

Published by Statista Research Department, Jan 12, 2012
This survey shows customer personalization experience and satisfaction across various online shopping channels in 2011. Designated e-commerce sites performed best, with 24.03 percent of customers having their shopping personalization expectation exceeded as well as 69.32 percent having their expectations met.

Cross-channel satisfaction with online holiday shopping personalization in the United States in 2011

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Source

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Release date

January 2012

Region

United States

Survey time period

Cyber Monday to Christmas Eve 2011

Number of respondents

1,032 respondents

Special properties

Online holiday shoppers

Supplementary notes

The source does not provide information on age group or type of survey.

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Market overview

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Category benchmarks

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Leading online retailers

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Consumption

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Spotlight: Best Buy

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Online shopping events in Latin AmericaHoliday season e-commerce in the United StatesE-commerce in Latin AmericaHoliday season in CanadaHoliday e-commerce in Western Europe
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