Starbucks' American Customer Satisfaction Index (ACSI) score in the United States fluctuated from 2006 to 2024. Starbucks had an ACSI score of 80 in 2024, which was two points higher than the previous year's score of 78.
American Customer Satisfaction index scores of Starbucks in the United States from 2006 to 2024
Characteristic
ACSI score
2024
80
2023
78
2022
77
2021
79
2020
78
2019
79
2018
78
2017
77
2016
75
2015
74
2014
76
2013
80
2012
76
Created with Highcharts 7.2.2ACSI score77777878777776767878808076768080767674747575777778787979787879797777787880802006200720082009201020112012201320142015201620172018201920202021202220232024
7475767778798081
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The American Customer Satisfaction Index (ACSI) scores on a 0-100 scale at the national level with 100 being the highest and best possible score. The ACSI is an economic indicator based on modeling of customer evaluations of the quality of goods and services purchased in the United States and produced by both domestic and foreign firms with substantial U.S. market shares.
The limited-service restaurant industry was not measured in 2004.
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ACSI®. (June 30, 2024). American Customer Satisfaction index scores of Starbucks in the United States from 2006 to 2024 [Graph]. In Statista. Retrieved April 28, 2025, from https://www.statista.com/statistics/216719/starbucks-customer-satisfaction-in-the-us/
ACSI®. "American Customer Satisfaction index scores of Starbucks in the United States from 2006 to 2024." Chart. June 30, 2024. Statista. Accessed April 28, 2025. https://www.statista.com/statistics/216719/starbucks-customer-satisfaction-in-the-us/
ACSI®. (2024). American Customer Satisfaction index scores of Starbucks in the United States from 2006 to 2024. Statista. Statista Inc.. Accessed: April 28, 2025. https://www.statista.com/statistics/216719/starbucks-customer-satisfaction-in-the-us/
ACSI®. "American Customer Satisfaction Index Scores of Starbucks in The United States from 2006 to 2024." Statista, Statista Inc., 30 Jun 2024, https://www.statista.com/statistics/216719/starbucks-customer-satisfaction-in-the-us/
ACSI®, American Customer Satisfaction index scores of Starbucks in the United States from 2006 to 2024 Statista, https://www.statista.com/statistics/216719/starbucks-customer-satisfaction-in-the-us/ (last visited April 28, 2025)
American Customer Satisfaction index scores of Starbucks in the United States from 2006 to 2024 [Graph], ACSI®, June 30, 2024. [Online]. Available: https://www.statista.com/statistics/216719/starbucks-customer-satisfaction-in-the-us/
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