During a survey of small and medium-sized businesses in the United States as of November 2022, over 80 percent of respondents said they used Facebook regularly. Almost half of SMBs adopted Instagram for marketing and advertising, while 30 percent used LinkedIn.
Leading social media networks used by small and medium-sized businesses (SMBs) to advertise in the United States as of November 2022
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Taradel. (August 14, 2023). Leading social media networks used by small and medium-sized businesses (SMBs) to advertise in the United States as of November 2022 [Graph]. In Statista. Retrieved July 17, 2024, from https://www.statista.com/statistics/208971/effective-social-media-marketing-tools-for-small-us-businesses/?cmp=int%3Aint%3Acrm%3Asmb%3Acust_apprec%3Alrsmbebook_2021statistasmbmktgreport_pg12
Taradel. "Leading social media networks used by small and medium-sized businesses (SMBs) to advertise in the United States as of November 2022." Chart. August 14, 2023. Statista. Accessed July 17, 2024. https://www.statista.com/statistics/208971/effective-social-media-marketing-tools-for-small-us-businesses/?cmp=int%3Aint%3Acrm%3Asmb%3Acust_apprec%3Alrsmbebook_2021statistasmbmktgreport_pg12
Taradel. (2023). Leading social media networks used by small and medium-sized businesses (SMBs) to advertise in the United States as of November 2022. Statista. Statista Inc.. Accessed: July 17, 2024. https://www.statista.com/statistics/208971/effective-social-media-marketing-tools-for-small-us-businesses/?cmp=int%3Aint%3Acrm%3Asmb%3Acust_apprec%3Alrsmbebook_2021statistasmbmktgreport_pg12
Taradel. "Leading Social Media Networks Used by Small and Medium-sized Businesses (Smbs) to Advertise in The United States as of November 2022." Statista, Statista Inc., 14 Aug 2023, https://www.statista.com/statistics/208971/effective-social-media-marketing-tools-for-small-us-businesses/?cmp=int%3Aint%3Acrm%3Asmb%3Acust_apprec%3Alrsmbebook_2021statistasmbmktgreport_pg12
Taradel, Leading social media networks used by small and medium-sized businesses (SMBs) to advertise in the United States as of November 2022 Statista, https://www.statista.com/statistics/208971/effective-social-media-marketing-tools-for-small-us-businesses/?cmp=int%3Aint%3Acrm%3Asmb%3Acust_apprec%3Alrsmbebook_2021statistasmbmktgreport_pg12 (last visited July 17, 2024)
Leading social media networks used by small and medium-sized businesses (SMBs) to advertise in the United States as of November 2022 [Graph], Taradel, August 14, 2023. [Online]. Available: https://www.statista.com/statistics/208971/effective-social-media-marketing-tools-for-small-us-businesses/?cmp=int%3Aint%3Acrm%3Asmb%3Acust_apprec%3Alrsmbebook_2021statistasmbmktgreport_pg12