Monthly average hotel daily rate worldwide 2018-2020, by region

As a result of the coronavirus (COVID-19) pandemic the hotel industry has taken a hit in 2020. In May 2020, the average daily rate (ADR) of hotels in Europe was 85.49 U.S. dollars. Daily hotel prices were lowest in the Asia Pacific region during the same month.

Hotel rate changes worldwide

In each region, corporate average daily hotel rates are forecast to increase by 2020. Asia’s rates are predicted to be higher than the global average, increasing by about three percent. Latin America should see a smaller rise of about one percent, due to the more modest growth in demand within this region. However, these rates were forecast prior to the coronavirus (COVID-19) pandemic therefore will be subject to change.

Hotel occupancy rate

Average daily rates in the hotel industry tend to change throughout the year as they are closely linked to hotel occupancy rates. Specific regions are visited more frequently during certain times of year. For instance, hotel rooms in the Americas were rented more frequently during the summer months, compared to the colder winter months in 2019.