A February 2023 survey in the United States explored public opinion on the standing of women’s sports in the country. Around 28 percent of respondents stated that they became interested in women's sports because they watched an international event such as the Olympics or the FIFA World Cup. Meanwhile, 16 percent of respondents stated that their interest in women's sport stemmed from watching highlights that sparked their interest.
Most popular reasons for being interested in women’s sport in the United States as of February 2023
Characteristic
Share of respondents
Watched international events (e.g., Olympics, FIFA World Cup)
28%
Played sport(s) as a child and interest continued
21%
Have/had children who play/played sport
19%
Friends/family introduced me to a player/team/league
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SHU. (February 17, 2023). Most popular reasons for being interested in women’s sport in the United States as of February 2023 [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/204163/us-consumer-fan-interest-in-sports/
SHU. "Most popular reasons for being interested in women’s sport in the United States as of February 2023." Chart. February 17, 2023. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/204163/us-consumer-fan-interest-in-sports/
SHU. (2023). Most popular reasons for being interested in women’s sport in the United States as of February 2023. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/204163/us-consumer-fan-interest-in-sports/
SHU. "Most Popular Reasons for Being Interested in Women’s Sport in The United States as of February 2023." Statista, Statista Inc., 17 Feb 2023, https://www.statista.com/statistics/204163/us-consumer-fan-interest-in-sports/
SHU, Most popular reasons for being interested in women’s sport in the United States as of February 2023 Statista, https://www.statista.com/statistics/204163/us-consumer-fan-interest-in-sports/ (last visited November 22, 2024)
Most popular reasons for being interested in women’s sport in the United States as of February 2023 [Graph], SHU, February 17, 2023. [Online]. Available: https://www.statista.com/statistics/204163/us-consumer-fan-interest-in-sports/
