Social networks: posts linked to Super Bowl advertisements 2011

Distribution of user posts in social networks as reaction to Super Bowl ads in 2011 (during and post game)*

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Source

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Release date

September 2011

Region

United States

Survey time period

Febuary 7 and 8, 2011

Number of respondents

2,469 respondents

Age group

18 years and older

Supplementary notes

* Research Lifestreamers are Harris Poll Online panelists who have given us permission to listen in to their private conversations on their social networks. 24,120 Lifestreamers were observed before, during and after the Super Bowl. These data focus on conversations held on Febuary 7 and 8, 2011.

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