This statistic shows the smartphone penetration as share of the population in the United States from 2010 to 2021. In 2018, 69.6 percent of the U.S. population used a smartphone.
Smartphone penetration in the U.S. - additional information
Almost two-thirds of Americans are predicted to own a smartphone by 2017, more than a threefold increase since 2010. A smartphone is a mobile phone that uses an identifiable open Operating System (OS) and has more advanced computing capability and connectivity than a basic phone. The OS is supported by third party applications (commonly known as apps) written by the developer community.
The operating system must be able to support a multitasking environment and user interface that can handle multiple applications at the same time. Two of the most popular operating systems on the market are made by Google (Android) and Apple (iOS) who had a combined stake of over 90 percent of the smartphone market share worldwide at the end of 2016.
The popularity of the smartphone has risen immensely since Apple introduced its first iPhone in 2007, with 43.5 percent of all Americans forecast to own an iPhone by 2016. The first iPhone was notably different from other smartphones at the time because it used a large touchscreen for direct finger input, rather than the need for a stylus, keypad, or keyboard.
The first smartphone to use the Android OS was the HTC Dream released in 2008. Although numbers of people using this OS were low at first, it has since grown to be the most used operating system, with an estimated 107.7 million Americans projected to own an Android phone by 2016.
Smartphone penetration rate as share of the population in the United States from 2010 to 2021
Characteristic
Share of population with a smartphone
2021**
72.7%
2020**
72.2%
2019**
71.4%
2018**
69.6%
2017
67.3%
2016
63.9%
2015
59.4%
2014
53.6%
2013
45.7%
2012
38.8%
2011
29.8%
2010
20.2%
Created with Highcharts 7.2.2Share of population with a smartphone20.2%20.2%29.8%29.8%38.8%38.8%45.7%45.7%53.6%53.6%59.4%59.4%63.9%63.9%67.3%67.3%69.6%69.6%71.4%71.4%72.2%72.2%72.7%72.7%201020112012201320142015201620172018**2019**2020**2021**
0%10%20%30%40%50%60%70%80%
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eMarketer. (May 29, 2018). Smartphone penetration rate as share of the population in the United States from 2010 to 2021 [Graph]. In Statista. Retrieved April 27, 2025, from https://www.statista.com/statistics/201183/forecast-of-smartphone-penetration-in-the-us/
eMarketer. "Smartphone penetration rate as share of the population in the United States from 2010 to 2021." Chart. May 29, 2018. Statista. Accessed April 27, 2025. https://www.statista.com/statistics/201183/forecast-of-smartphone-penetration-in-the-us/
eMarketer. (2018). Smartphone penetration rate as share of the population in the United States from 2010 to 2021. Statista. Statista Inc.. Accessed: April 27, 2025. https://www.statista.com/statistics/201183/forecast-of-smartphone-penetration-in-the-us/
eMarketer. "Smartphone Penetration Rate as Share of The Population in The United States from 2010 to 2021." Statista, Statista Inc., 29 May 2018, https://www.statista.com/statistics/201183/forecast-of-smartphone-penetration-in-the-us/
eMarketer, Smartphone penetration rate as share of the population in the United States from 2010 to 2021 Statista, https://www.statista.com/statistics/201183/forecast-of-smartphone-penetration-in-the-us/ (last visited April 27, 2025)
Smartphone penetration rate as share of the population in the United States from 2010 to 2021 [Graph], eMarketer, May 29, 2018. [Online]. Available: https://www.statista.com/statistics/201183/forecast-of-smartphone-penetration-in-the-us/
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