The statistic shows the lifetime revenue in 2010 per donor acquired in 2007 by original gift level and channel. From 2007 to 2010, donors who originally gave 15 to 24 U.S. dollars and were acquired online gave an average total of 76 U.S. dollars.
Total revenue per U.S. donor from 2007 to 2010, by original gift level and channel
(in U.S. dollars)
Original gift level
Joined online
Joined by mail
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Blackbaud. (May 1, 2011). Total revenue per U.S. donor from 2007 to 2010, by original gift level and channel (in U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/195099/total-revenue-of-new-us-donors-acquired-in-2007-by-original-gift-level/
Blackbaud. "Total revenue per U.S. donor from 2007 to 2010, by original gift level and channel (in U.S. dollars)." Chart. May 1, 2011. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/195099/total-revenue-of-new-us-donors-acquired-in-2007-by-original-gift-level/
Blackbaud. (2011). Total revenue per U.S. donor from 2007 to 2010, by original gift level and channel (in U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/195099/total-revenue-of-new-us-donors-acquired-in-2007-by-original-gift-level/
Blackbaud. "Total Revenue per U.S. Donor from 2007 to 2010, by Original Gift Level and Channel (in U.S. Dollars)." Statista, Statista Inc., 1 May 2011, https://www.statista.com/statistics/195099/total-revenue-of-new-us-donors-acquired-in-2007-by-original-gift-level/
Blackbaud, Total revenue per U.S. donor from 2007 to 2010, by original gift level and channel (in U.S. dollars) Statista, https://www.statista.com/statistics/195099/total-revenue-of-new-us-donors-acquired-in-2007-by-original-gift-level/ (last visited July 22, 2024)
Total revenue per U.S. donor from 2007 to 2010, by original gift level and channel (in U.S. dollars) [Graph], Blackbaud, May 1, 2011. [Online]. Available: https://www.statista.com/statistics/195099/total-revenue-of-new-us-donors-acquired-in-2007-by-original-gift-level/