
Revenue of the Walt Disney Company 2010-2024, by region
In 2024, the Walt Disney Company generated a total revenue of 10.28 billion U.S. dollars in Europe, but the company's largest region was the Americas, which generated a revenue of about 72.16 billion U.S. dollars that year. The company's total revenue in 2024 amounted to 91.36 billion U.S. dollars.
Walt Disney Company - additional information
The Walt Disney Company was founded in 1923 by brothers Walt Disney and Roy O. Disney. Today, its headquarters are found in Burbank, California. Disney is made up of two major segments, including parks, experiences, and products, as well as media and entertainment. Disney’s theme parks and cruise line are maintained under the parks, experiences, and products division. In Florida, Disney’s Magic Kingdom was the most visited amusement park in the world in 2023, with over 17.7 million attendees. Disney emphasizes an image campaign that advertises Disney World as the “Happiest Place on Earth”, spending more than five billion U.S. dollars on advertising and marketing campaigns in 2022.
Disney's most profitable area
Disney's media and entertainment division generated a significant portion of its total revenue at 41.19 billion U.S. dollars in 2024. This segment includes television and cable channels, as well as streaming service Disney+, amongst others.