Programmatic video ad spend in the U.S. 2021, by device

Published by Statista Research Department, Feb 8, 2024
In 2021, 75.1 percent of programmatic video advertising spending in the United States was expected to be invested in mobile ads; connected TV (CTV) was forecast to account for 15.9 percent and desktop/laptop for nine percent.

Distribution of programmatic video advertising spending in the United States in 2021, by device

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Release date

August 2020

Region

United States

Survey time period

August 2020

Special properties

forecast

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Statistics on " Programmatic advertising worldwide "

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Other statistics that may interest you Programmatic advertising worldwide

Overview

8

Regional data

4

Leading markets

7

Players

8

Connected TV (CTV)

6

Digital out-of-home (DOOH)

5

Marketer insights

6

Further related statistics

4

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Topics

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