Search ad spend in the U.S. 2019-2023
In 2023, search advertising spending in the United States amounted to 107.5 billion U.S. dollars, out of over 320 billion total online media advertising spending for that year.
Search advertising spending in the United States 2019 to 2023 (in billion U.S. dollars)
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Other statistics that may interest you Search advertising in the United States
Spending
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Market leaders
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Metrics
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Marketer perspectives
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Consumer attitudes
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- Basic Statistic U.S. adults preferred methods for online search 2024
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Further related statistics
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- Search advertising spending in the U.S. 2019-2026
- Desktop ad spend in the U.S. 2014-2019, by format
- Search ad spend in Ireland 2018-2023
- Google search ad revenue in the U.S. 2019-2024
- Leading paid search advertising categories in Canada 2016-2017, by ad spend
- U.S. search ad spending 2014-2019, by device
- Digital ad spend in Italy 2019-2020, by channel
- Brazil: online search ad investments 2015-2018
- Search media ad spend in Latin America 2022, by country
- Mobile search advertising spending in the U.S. 2015-2020
- Addressable TV ad spend in the UK 2019-2021, by platform
- Advertising expenditure in Hungary 2012-2024
- Advertising expenditure in Montenegro 2010-2019
- Total advertising expenditure growth Singapore 2018-2020
- Total advertising expenditure growth Malaysia 2018-2020
- Pay TV ad spend in Asia Pacific 2016-2021
- GoogleAds average monthly CPC in Italy 2023, by industry
- Search advertising expenditure Thailand 2018-2021
- Advertising expenditure of Sherwin-Williams 2014-2023
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- Search ad spend in Ireland 2018-2023
- Google search ad revenue in the U.S. 2019-2024
- Leading paid search advertising categories in Canada 2016-2017, by ad spend
- U.S. search ad spending 2014-2019, by device
- Digital ad spend in Italy 2019-2020, by channel
- Brazil: online search ad investments 2015-2018
- Search media ad spend in Latin America 2022, by country
- Mobile search advertising spending in the U.S. 2015-2020
- Addressable TV ad spend in the UK 2019-2021, by platform
- Advertising expenditure in Hungary 2012-2024
- Advertising expenditure in Montenegro 2010-2019
- Total advertising expenditure growth Singapore 2018-2020
- Total advertising expenditure growth Malaysia 2018-2020
- Pay TV ad spend in Asia Pacific 2016-2021
- GoogleAds average monthly CPC in Italy 2023, by industry
- Search advertising expenditure Thailand 2018-2021
- Advertising expenditure of Sherwin-Williams 2014-2023
* For commercial use only
Basic Account
For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
- Free Statistics
Based on your interests
Starter Account
For single users
$199 USD
per month, billed annually
1
- Free Statistics
- Premium Statistics
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
For teams of up to 5 people
$959 USD
per month, billed annually
1
- Free + Premium Statistics
- Reports
- Market Insights
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Winterberry Group. (January 18, 2024). Search advertising spending in the United States 2019 to 2023 (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
Winterberry Group. "Search advertising spending in the United States 2019 to 2023 (in billion U.S. dollars)." Chart. January 18, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
Winterberry Group. (2024). Search advertising spending in the United States 2019 to 2023 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
Winterberry Group. "Search Advertising Spending in The United States 2019 to 2023 (in Billion U.S. Dollars)." Statista, Statista Inc., 18 Jan 2024, https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/
Winterberry Group, Search advertising spending in the United States 2019 to 2023 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/ (last visited December 22, 2024)
Search advertising spending in the United States 2019 to 2023 (in billion U.S. dollars) [Graph], Winterberry Group, January 18, 2024. [Online]. Available: https://www.statista.com/statistics/190275/us-online-display-and-search-advertising-forecast-2010-to-2015/