U.S. usage reach of leading social networks 2017

Published by
Umair Bashir,
Apr 3, 2025
This statistic presents the social network membership reach among the online population in the United States. During the February 2017 survey, 27 percent of U.S. internet users accessed the social image sharing platform Pinterest. Facebook was ranked first with a 78 percent usage rate.

Reach of selected social networks in the United States as of February 2017

CharacteristicShare of respondents
Facebook 78%
YouTube 48%
Twitter 34%
Instagram 29%
Pinterest 27%
Google+ 20%
LinkedIn 19%
Snapchat 18%
Tumblr 8%
Reddit 6%
Showing entries 1 to 10 (10 entries in total)
Created with Highcharts 7.2.2Share of respondents78%78%48%48%34%34%29%29%27%27%20%20%19%19%18%18%8%8%6%6%FacebookYouTubeTwitterInstagramPinterestGoogle+LinkedInSnapchatTumblrReddit
0%5%10%15%20%25%30%35%40%45%50%55%60%65%70%75%80%85%90%

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Release date

March 2017

Region

United States

Survey time period

February 2 to 8, 2017

Number of respondents

1,446 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Original question: [ ... ] Which of the following social media platforms do you use in your spare time?

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