Over eight in ten Generation Z students reported that discounts between 15 and 20 percent could tempt them to buy clothes online, according to a survey in 2024. Free delivery was the second-most selected option, with 77 percent of respondents choosing this incentive.
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Everything on "Gen Z online shopping behavior" in one document: edited and divided into chapters, including detailed references.
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Overview
Categories
Purchase behavior
U.S. shoppers
Social sales
Spotlight: Artificial intelligence
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