Offer vs. interest in linear TV content types in Latin America 2024

Published by
A. Guttmann
,
Mar 17, 2025

A study of the linear TV programming landscape and consumption in Latin America shows that in the third quarter of 2024, 44 percent of linear TV programs were series, while at the same time, 47 percent of consumers showed interest in this type of content. This presents a gap between supply and demand in TV offering in the region.

Supply vs. demand for linear TV programming in Latin America in 3rd quarter 2024

CharacteristicSupplyDemand
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Showing entries 1 to 5 (5 entries in total)
Statistic: Supply vs. demand for linear TV programming in Latin America in 3rd quarter 2024

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Release date

November 2024

Region

LAC

Survey time period

Q2 and Q3 2024

Special properties

based on share of households

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Statistics on " Media usage in Latin America "

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Media usage in Latin AmericaSocial media usage in Latin AmericaMedia usage in the United StatesMedia in BrazilMedia usage in Chile
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