During the first half of 2024, WhatsApp social in-app feature Channels had almost 40 million monthly active receivers, or users, in the European Union. This represents an increase from the second half of 2023, when the feature saw 31 million users. WhatsApp Channels was launched globally on September 2023.
WhatsApp Channels average monthly active users (MAU) in the European Union as of 1st half of 2024
Characteristic
Number of EU MAU in millions
H2 2023
31
H1 2024
39.7
Created with Highcharts 7.2.2Number of EU MAU in millions313139.739.7H2 2023H1 2024
01020304050
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WhatsApp. (August 14, 2024). WhatsApp Channels average monthly active users (MAU) in the European Union as of 1st half of 2024 [Graph]. In Statista. Retrieved April 03, 2025, from https://www.statista.com/statistics/1559173/whatsapp-channels-eu-mau/
WhatsApp. "WhatsApp Channels average monthly active users (MAU) in the European Union as of 1st half of 2024." Chart. August 14, 2024. Statista. Accessed April 03, 2025. https://www.statista.com/statistics/1559173/whatsapp-channels-eu-mau/
WhatsApp. (2024). WhatsApp Channels average monthly active users (MAU) in the European Union as of 1st half of 2024. Statista. Statista Inc.. Accessed: April 03, 2025. https://www.statista.com/statistics/1559173/whatsapp-channels-eu-mau/
WhatsApp. "Whatsapp Channels Average Monthly Active Users (Mau) in The European Union as of 1st Half of 2024." Statista, Statista Inc., 14 Aug 2024, https://www.statista.com/statistics/1559173/whatsapp-channels-eu-mau/
WhatsApp, WhatsApp Channels average monthly active users (MAU) in the European Union as of 1st half of 2024 Statista, https://www.statista.com/statistics/1559173/whatsapp-channels-eu-mau/ (last visited April 03, 2025)
WhatsApp Channels average monthly active users (MAU) in the European Union as of 1st half of 2024 [Graph], WhatsApp, August 14, 2024. [Online]. Available: https://www.statista.com/statistics/1559173/whatsapp-channels-eu-mau/
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