According to the results from the Statista Consumer Pulse conducted in Italy between October 2023 and September 2024, Conad was the preferred store brand for grocery shopping, as indicated by 47 percent of respondents. Lidl followed, accounting for a 38 percent respondents' share.
Share of people who do grocery shopping in Italy in 2024, by store brand
During the survey, the question was phrased as follows: "From which of these stores do you regularly buy food and products for everyday use?". Multiple choices were possible.
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Statista. (October 6, 2024). Share of people who do grocery shopping in Italy in 2024, by store brand [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1548656/grocery-shopping-italy-by-store-brand/
Statista. "Share of people who do grocery shopping in Italy in 2024, by store brand." Chart. October 6, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1548656/grocery-shopping-italy-by-store-brand/
Statista. (2024). Share of people who do grocery shopping in Italy in 2024, by store brand. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1548656/grocery-shopping-italy-by-store-brand/
Statista. "Share of People Who Do Grocery Shopping in Italy in 2024, by Store Brand." Statista, Statista Inc., 6 Oct 2024, https://www.statista.com/statistics/1548656/grocery-shopping-italy-by-store-brand/
Statista, Share of people who do grocery shopping in Italy in 2024, by store brand Statista, https://www.statista.com/statistics/1548656/grocery-shopping-italy-by-store-brand/ (last visited December 22, 2024)
Share of people who do grocery shopping in Italy in 2024, by store brand [Graph], Statista, October 6, 2024. [Online]. Available: https://www.statista.com/statistics/1548656/grocery-shopping-italy-by-store-brand/
