In 2023, 52.9 percent of beauty online purchases were repeat purchases in Italy. The figure indicates the number of shoppers buying from online stores they've used before has grown compared to 2018, when the repeat purchases were 48.3 percent of the total.
Average repeat purchase share in beauty e-commerce in Italy from 2018 to 2023
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Cosmetica Italia. (March 20, 2024). Average repeat purchase share in beauty e-commerce in Italy from 2018 to 2023 [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1545979/beauty-e-commerce-repeat-purchase-share-italy/
Cosmetica Italia. "Average repeat purchase share in beauty e-commerce in Italy from 2018 to 2023." Chart. March 20, 2024. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1545979/beauty-e-commerce-repeat-purchase-share-italy/
Cosmetica Italia. (2024). Average repeat purchase share in beauty e-commerce in Italy from 2018 to 2023. Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1545979/beauty-e-commerce-repeat-purchase-share-italy/
Cosmetica Italia. "Average Repeat Purchase Share in Beauty E-commerce in Italy from 2018 to 2023." Statista, Statista Inc., 20 Mar 2024, https://www.statista.com/statistics/1545979/beauty-e-commerce-repeat-purchase-share-italy/
Cosmetica Italia, Average repeat purchase share in beauty e-commerce in Italy from 2018 to 2023 Statista, https://www.statista.com/statistics/1545979/beauty-e-commerce-repeat-purchase-share-italy/ (last visited December 18, 2024)
Average repeat purchase share in beauty e-commerce in Italy from 2018 to 2023 [Graph], Cosmetica Italia, March 20, 2024. [Online]. Available: https://www.statista.com/statistics/1545979/beauty-e-commerce-repeat-purchase-share-italy/
