Reasons for not notifying consumers about data breach U.S. 2023-2024

Published by
Ani Petrosyan,
Dec 6, 2024

In a survey conducted between July 2023 and June 2024 among small companies in the United States, 47 percent said they did not notify consumers about data breach incidents because there was no risk of identity theft or fraud. Additionally, nearly four in 10 said they postponed the data breach notification following the advice of law enforcement. 

Most common reasons for not notifying consumers about data breach incidents for small companies in the United States from July 2023 to June 2024

CharacteristicYoY change
There was no risk of identity theft or fraud from the loss of data 47%
Law enforcement advised to wait until an investigation was completed 38%
No customer or employee personal information was compromised 11%
Legal counsel advised no notice was required 4%
Showing entries 1 to 4 (4 entries in total)
Created with Highcharts 7.2.2YoY change47%47%38%38%11%11%4%4%There was no risk of identity theft or fraud from theloss of dataLaw enforcement advised to wait until aninvestigation was completedNo customer or employee personal information wascompromisedLegal counsel advised no notice was required
0%10%20%30%40%50%60%

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Release date

October 2024

Region

United States

Survey time period

July 2023 to June 2024

Special properties

ITRC victims are individuals who requested the source for direct assistance; General consumers may or may not have been a victim of an identity crime and who had not contacted the ITRC for information or assistance.

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