Sustainable Christmas gifting practices in the UK 2024

Published by Statista Research Department, Dec 4, 2024

In a survey conducted in November 2024, about one in three parents planned to donate any unwanted or extra gifts from the holidays to a charity. Around 25 percent shared that they would specifically buy new things to then donate.

Share of parents who chose more sustainable gifting methods in the United Kingdom in 2024

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Release date

November 2024

Region

United Kingdom

Survey time period

November 19 to 21, 2024

Number of respondents

1,004 respondents

Special properties

Parents of a child/ren aged 18 or younger who will be purchasing Christmas gifts

Method of interview

Omnibus survey

Supplementary notes

The question was phrased by the source as "Thinking about buying gifts, donating gifts, and regifting this Christmas…Which, if any, of the following are you likely to do this Christmas (i.e., 2024)?" 

More than one answer was possible. 

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