In 2023, the share of discounted fast-moving consumer goods (FMCG) sales in Israel was 32.7 percent, while non-discounted sales made up 67.3 percent. This marked a decrease of 1.3 percentage points in the share of discounted sales compared to the previous year. Over the period observed, the share of discounted sales trended downwards, while full-price sales grew consistently.
Annual total share of fast-moving consumer goods (FMCG) market in Israel from 2020 to 2023, by pricing strategy
According to the source, promotion's data was derived by establishing an initial price value, followed by ongoing monitoring of sales from previous weeks to assess the price, share, and depth of promotional sales.
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StoreNext. (February 24, 2024). Annual total share of fast-moving consumer goods (FMCG) market in Israel from 2020 to 2023, by pricing strategy [Graph]. In Statista. Retrieved December 20, 2024, from https://www.statista.com/statistics/1540218/israel-annual-share-of-fmcg-sales-by-pricing/
StoreNext. "Annual total share of fast-moving consumer goods (FMCG) market in Israel from 2020 to 2023, by pricing strategy." Chart. February 24, 2024. Statista. Accessed December 20, 2024. https://www.statista.com/statistics/1540218/israel-annual-share-of-fmcg-sales-by-pricing/
StoreNext. (2024). Annual total share of fast-moving consumer goods (FMCG) market in Israel from 2020 to 2023, by pricing strategy. Statista. Statista Inc.. Accessed: December 20, 2024. https://www.statista.com/statistics/1540218/israel-annual-share-of-fmcg-sales-by-pricing/
StoreNext. "Annual Total Share of Fast-moving Consumer Goods (Fmcg) Market in Israel from 2020 to 2023, by Pricing Strategy." Statista, Statista Inc., 24 Feb 2024, https://www.statista.com/statistics/1540218/israel-annual-share-of-fmcg-sales-by-pricing/
StoreNext, Annual total share of fast-moving consumer goods (FMCG) market in Israel from 2020 to 2023, by pricing strategy Statista, https://www.statista.com/statistics/1540218/israel-annual-share-of-fmcg-sales-by-pricing/ (last visited December 20, 2024)
Annual total share of fast-moving consumer goods (FMCG) market in Israel from 2020 to 2023, by pricing strategy [Graph], StoreNext, February 24, 2024. [Online]. Available: https://www.statista.com/statistics/1540218/israel-annual-share-of-fmcg-sales-by-pricing/
