In 2023, the ad spending of retail in the United States was the highest on television media, reaching a value of 1.6 billion U.S. dollars. In contrast, cinema ranked last across all considered media, only amounting to 0.25 million U.S. dollars. Find further statistics regarding the U.S. advertising market like ad spending of miscalleneous professional service providers and ad spending of food & liquor stores.
Retail advertising spending in the United States in 2023, by medium
(in million U.S. dollars)
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Nielsen. (November 28, 2024). Retail advertising spending in the United States in 2023, by medium (in million U.S. dollars) [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1538828/retail-ad-spend-by-medium-us/
Nielsen. "Retail advertising spending in the United States in 2023, by medium (in million U.S. dollars)." Chart. November 28, 2024. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1538828/retail-ad-spend-by-medium-us/
Nielsen. (2024). Retail advertising spending in the United States in 2023, by medium (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1538828/retail-ad-spend-by-medium-us/
Nielsen. "Retail Advertising Spending in The United States in 2023, by Medium (in Million U.S. Dollars)." Statista, Statista Inc., 28 Nov 2024, https://www.statista.com/statistics/1538828/retail-ad-spend-by-medium-us/
Nielsen, Retail advertising spending in the United States in 2023, by medium (in million U.S. dollars) Statista, https://www.statista.com/statistics/1538828/retail-ad-spend-by-medium-us/ (last visited January 06, 2025)
Retail advertising spending in the United States in 2023, by medium (in million U.S. dollars) [Graph], Nielsen, November 28, 2024. [Online]. Available: https://www.statista.com/statistics/1538828/retail-ad-spend-by-medium-us/
