Wine bottle price category preference in the U.S. 2024, by income level

Published by Jan Conway, Nov 29, 2024

Among all income groups in the United States, wine bottles with a price between 11 and 20 U.S. dollars were the most popular in 2024. Wine bottles priced at 100 dollars or more were purchased most frequently by households with an income of 100,000 dollars or more.

Wine price preference among consumers in the United States in 2024, by household income

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Release date

March 2024

Region

United States

Survey time period

March 5 to 11, 2024

Number of respondents

1,000 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Responses of "not sure" and "I never buy wine" are not included.

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