Respondents thought security and ease of use were the most important things when choosing how to pay online. This is according to a survey conducted in 14 countries across North America, Europe, and Latin America. There were no significant gender differences. Security was the top priority across all age groups, but younger generations were more likely to prioritize the speed at which transactions are processed than their older counterparts.
Most important factors for consumers worldwide to determine what online payment method to use in 2024, by demographic
Characteristic
Security / trust it’s safe
Convenience / ease of use
Payment methods offered
The speed at which the transaction is processed
Costs / transaction fees
Incentives such as loyalty points
I avoid making online payments because I’m concerned about fraud
Worldwide, Argentina, Austria, Brazil, Bulgaria, Canada, Chile, Colombia, Ecuador, Germany, Italy, Mexico, Peru, United Kingdom, United States
Survey time period
May to June 2024
Number of respondents
14,500 respondents
Age group
18 years and older
Special properties
Consumers; The source did not survey respondents from the Asia-Pacific region, Africa, or the Middle East
Method of interview
Online survey
Supplementary notes
The source phrased the question as follows: "What are the most important factors for you when choosing how to pay for an online purchase? Select up to three"
The results have been weighted to represent the entire population.
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Paysafe Group. (August 12, 2024). Most important factors for consumers worldwide to determine what online payment method to use in 2024, by demographic [Graph]. In Statista. Retrieved December 19, 2024, from https://www.statista.com/statistics/1538406/criteria-to-choose-online-payments-by-age/
Paysafe Group. "Most important factors for consumers worldwide to determine what online payment method to use in 2024, by demographic." Chart. August 12, 2024. Statista. Accessed December 19, 2024. https://www.statista.com/statistics/1538406/criteria-to-choose-online-payments-by-age/
Paysafe Group. (2024). Most important factors for consumers worldwide to determine what online payment method to use in 2024, by demographic. Statista. Statista Inc.. Accessed: December 19, 2024. https://www.statista.com/statistics/1538406/criteria-to-choose-online-payments-by-age/
Paysafe Group. "Most Important Factors for Consumers Worldwide to Determine What Online Payment Method to Use in 2024, by Demographic." Statista, Statista Inc., 12 Aug 2024, https://www.statista.com/statistics/1538406/criteria-to-choose-online-payments-by-age/
Paysafe Group, Most important factors for consumers worldwide to determine what online payment method to use in 2024, by demographic Statista, https://www.statista.com/statistics/1538406/criteria-to-choose-online-payments-by-age/ (last visited December 19, 2024)
Most important factors for consumers worldwide to determine what online payment method to use in 2024, by demographic [Graph], Paysafe Group, August 12, 2024. [Online]. Available: https://www.statista.com/statistics/1538406/criteria-to-choose-online-payments-by-age/