Budgeting was a leading reason why consumers chose buy now, pay later (BNPL) schemes, although this varied noticeably per country. This is according to a survey conducted in seven different countries across Europe and North America. Motivations for BNPL use were different between countries. In the United States, for instance, the main reason for using BNPL was the inability to pay upfront. In Austria, this reason was among the least important.
Main motivation for consumers in selected countries in Europe and North America on why they used buy now, pay later (BNPL) more often in 2024
Characteristic
It's easier for me to budget using a BNPL solution
I don't have the ability to pay right away
I need the purchase quickly
I don't want to miss out on a limited time discount
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Paysafe Group. (August 12, 2024). Main motivation for consumers in selected countries in Europe and North America on why they used buy now, pay later (BNPL) more often in 2024 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1538391/reasons-for-increased-bnpl-usage-in-europe-na/
Paysafe Group. "Main motivation for consumers in selected countries in Europe and North America on why they used buy now, pay later (BNPL) more often in 2024." Chart. August 12, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1538391/reasons-for-increased-bnpl-usage-in-europe-na/
Paysafe Group. (2024). Main motivation for consumers in selected countries in Europe and North America on why they used buy now, pay later (BNPL) more often in 2024. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1538391/reasons-for-increased-bnpl-usage-in-europe-na/
Paysafe Group. "Main Motivation for Consumers in Selected Countries in Europe and North America on Why They Used Buy Now, Pay Later (Bnpl) More Often in 2024." Statista, Statista Inc., 12 Aug 2024, https://www.statista.com/statistics/1538391/reasons-for-increased-bnpl-usage-in-europe-na/
Paysafe Group, Main motivation for consumers in selected countries in Europe and North America on why they used buy now, pay later (BNPL) more often in 2024 Statista, https://www.statista.com/statistics/1538391/reasons-for-increased-bnpl-usage-in-europe-na/ (last visited December 23, 2024)
Main motivation for consumers in selected countries in Europe and North America on why they used buy now, pay later (BNPL) more often in 2024 [Graph], Paysafe Group, August 12, 2024. [Online]. Available: https://www.statista.com/statistics/1538391/reasons-for-increased-bnpl-usage-in-europe-na/
