A survey conducted worldwide among online shoppers in 2024, showed that more customers are looking for human interaction when needing specific help, instead of using artificial intelligence. More than 70 percent prefer to deal with another person when needing advice about a purchase or service, followed by around 72 percent who also prefer speaking to a real person for clarification towards a product or service.
Share of consumers seeking for more human interaction in online commerce worldwide in 2024
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Core Media . (April 23, 2024). Share of consumers seeking for more human interaction in online commerce worldwide in 2024 [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1538288/worldwide-consumers-preferences-for-human-interaction/
Core Media . "Share of consumers seeking for more human interaction in online commerce worldwide in 2024." Chart. April 23, 2024. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/1538288/worldwide-consumers-preferences-for-human-interaction/
Core Media . (2024). Share of consumers seeking for more human interaction in online commerce worldwide in 2024. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/1538288/worldwide-consumers-preferences-for-human-interaction/
Core Media . "Share of Consumers Seeking for More Human Interaction in Online Commerce Worldwide in 2024." Statista, Statista Inc., 23 Apr 2024, https://www.statista.com/statistics/1538288/worldwide-consumers-preferences-for-human-interaction/
Core Media , Share of consumers seeking for more human interaction in online commerce worldwide in 2024 Statista, https://www.statista.com/statistics/1538288/worldwide-consumers-preferences-for-human-interaction/ (last visited December 04, 2024)
Share of consumers seeking for more human interaction in online commerce worldwide in 2024 [Graph], Core Media , April 23, 2024. [Online]. Available: https://www.statista.com/statistics/1538288/worldwide-consumers-preferences-for-human-interaction/
