During a study gauging media consumption in the United States, it was found that as of August 2024, Generation Z spent on average 97.70 U.S. dollars per month on audio, social, and streaming media. In general, average spending across all generations was 66.60 U.S. dollars at that time.
Monthly spending on selected media types in the United States as of August 2024, by generation
(in U.S. dollars)
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Monthly spending on selected media types in the United States as of August 2024, by generation
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Talker Research. (September 12, 2024). Monthly spending on selected media types in the United States as of August 2024, by generation (in U.S. dollars) [Graph]. In Statista. Retrieved April 27, 2025, from https://www.statista.com/statistics/1537795/media-types-spending-generation-us/
Talker Research. "Monthly spending on selected media types in the United States as of August 2024, by generation (in U.S. dollars)." Chart. September 12, 2024. Statista. Accessed April 27, 2025. https://www.statista.com/statistics/1537795/media-types-spending-generation-us/
Talker Research. (2024). Monthly spending on selected media types in the United States as of August 2024, by generation (in U.S. dollars). Statista. Statista Inc.. Accessed: April 27, 2025. https://www.statista.com/statistics/1537795/media-types-spending-generation-us/
Talker Research. "Monthly Spending on Selected Media Types in The United States as of August 2024, by Generation (in U.S. Dollars)." Statista, Statista Inc., 12 Sep 2024, https://www.statista.com/statistics/1537795/media-types-spending-generation-us/
Talker Research, Monthly spending on selected media types in the United States as of August 2024, by generation (in U.S. dollars) Statista, https://www.statista.com/statistics/1537795/media-types-spending-generation-us/ (last visited April 27, 2025)
Monthly spending on selected media types in the United States as of August 2024, by generation (in U.S. dollars) [Graph], Talker Research, September 12, 2024. [Online]. Available: https://www.statista.com/statistics/1537795/media-types-spending-generation-us/
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