According to a survey conducted among Australian consumers in 2024, Gen X consumers expected to spend the most across the generational cohorts on Christmas gifts, at an average of around 603 Australian dollars. Millennials had the lowest planned expenditure for Christmas presents, averaging at around 533 Australian dollars. The overall average planned expenditure on Christmas gifts among Australians had dropped from 2023, with consumers reining in their budgets as cost of living continued to bite.
Average intended expenditure on Christmas presents in Australia as of 2024
(in Australian dollars)
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fifth quadrant. (November 12, 2024). Average intended expenditure on Christmas presents in Australia as of 2024 (in Australian dollars) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1537763/australia-average-planned-christmas-gift-spend-by-generation/
fifth quadrant. "Average intended expenditure on Christmas presents in Australia as of 2024 (in Australian dollars)." Chart. November 12, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1537763/australia-average-planned-christmas-gift-spend-by-generation/
fifth quadrant. (2024). Average intended expenditure on Christmas presents in Australia as of 2024 (in Australian dollars). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1537763/australia-average-planned-christmas-gift-spend-by-generation/
fifth quadrant. "Average Intended Expenditure on Christmas Presents in Australia as of 2024 (in Australian Dollars)." Statista, Statista Inc., 12 Nov 2024, https://www.statista.com/statistics/1537763/australia-average-planned-christmas-gift-spend-by-generation/
fifth quadrant, Average intended expenditure on Christmas presents in Australia as of 2024 (in Australian dollars) Statista, https://www.statista.com/statistics/1537763/australia-average-planned-christmas-gift-spend-by-generation/ (last visited December 23, 2024)
Average intended expenditure on Christmas presents in Australia as of 2024 (in Australian dollars) [Graph], fifth quadrant, November 12, 2024. [Online]. Available: https://www.statista.com/statistics/1537763/australia-average-planned-christmas-gift-spend-by-generation/
