According to the results of a survey conducted in October 2024, around 44 percent of surveyed participants in Poland stated that they were planning to purchase beauty products & fragrances during the sales events of Black Friday/Cyber Monday/Single's Day. Around 35 percent of consumers in the United Kingdom said the same.
Share of consumers who intend to buy beauty & fragrances during Black Friday/Cyber Monday/Single's Day worldwide in 2024, by country
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BCG. (November 13, 2024). Share of consumers who intend to buy beauty & fragrances during Black Friday/Cyber Monday/Single's Day worldwide in 2024, by country [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/1537493/beauty-and-fragrances-shopping-intentions-during-november-sales-events-worldwide/
BCG. "Share of consumers who intend to buy beauty & fragrances during Black Friday/Cyber Monday/Single's Day worldwide in 2024, by country." Chart. November 13, 2024. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/1537493/beauty-and-fragrances-shopping-intentions-during-november-sales-events-worldwide/
BCG. (2024). Share of consumers who intend to buy beauty & fragrances during Black Friday/Cyber Monday/Single's Day worldwide in 2024, by country. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/1537493/beauty-and-fragrances-shopping-intentions-during-november-sales-events-worldwide/
BCG. "Share of Consumers Who Intend to Buy Beauty & Fragrances during Black Friday/Cyber Monday/Single's Day Worldwide in 2024, by Country." Statista, Statista Inc., 13 Nov 2024, https://www.statista.com/statistics/1537493/beauty-and-fragrances-shopping-intentions-during-november-sales-events-worldwide/
BCG, Share of consumers who intend to buy beauty & fragrances during Black Friday/Cyber Monday/Single's Day worldwide in 2024, by country Statista, https://www.statista.com/statistics/1537493/beauty-and-fragrances-shopping-intentions-during-november-sales-events-worldwide/ (last visited January 06, 2025)
Share of consumers who intend to buy beauty & fragrances during Black Friday/Cyber Monday/Single's Day worldwide in 2024, by country [Graph], BCG, November 13, 2024. [Online]. Available: https://www.statista.com/statistics/1537493/beauty-and-fragrances-shopping-intentions-during-november-sales-events-worldwide/