According to a survey conducted in October 2024, around 86 percent of consumers in the United States were aware of Cyber Monday. Meanwhile, France recorded the lowest share of awareness, at nearly 50 percent.
Awareness of Cyber Monday worldwide in 2024, by country
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BCG. (November 13, 2024). Awareness of Cyber Monday worldwide in 2024, by country [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1537427/awareness-of-cyber-monday-worldwide-by-country/
BCG. "Awareness of Cyber Monday worldwide in 2024, by country." Chart. November 13, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1537427/awareness-of-cyber-monday-worldwide-by-country/
BCG. (2024). Awareness of Cyber Monday worldwide in 2024, by country. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1537427/awareness-of-cyber-monday-worldwide-by-country/
BCG. "Awareness of Cyber Monday Worldwide in 2024, by Country." Statista, Statista Inc., 13 Nov 2024, https://www.statista.com/statistics/1537427/awareness-of-cyber-monday-worldwide-by-country/
BCG, Awareness of Cyber Monday worldwide in 2024, by country Statista, https://www.statista.com/statistics/1537427/awareness-of-cyber-monday-worldwide-by-country/ (last visited December 22, 2024)
Awareness of Cyber Monday worldwide in 2024, by country [Graph], BCG, November 13, 2024. [Online]. Available: https://www.statista.com/statistics/1537427/awareness-of-cyber-monday-worldwide-by-country/