Around one in four U.S. adults reported using someone else's video streaming passwords as of the first quarter of 2024. Younger adults aged 16 to 34 were the most likely to use another's passwords, with 56 percent doing so, compared to just 44 percent of those aged 35 to 74. Additionally, less Hispanic and Black viewers admitted using someone else's SVOD credentials than white consumers.
Share of consumers using someone else's video streaming passwords in the United States as of 1st quarter 2024, by demographic groups
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Media Play News. (September 3, 2024). Share of consumers using someone else's video streaming passwords in the United States as of 1st quarter 2024, by demographic groups [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1537205/consumer-using-anothers-svod-password-demographics-us/
Media Play News. "Share of consumers using someone else's video streaming passwords in the United States as of 1st quarter 2024, by demographic groups." Chart. September 3, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1537205/consumer-using-anothers-svod-password-demographics-us/
Media Play News. (2024). Share of consumers using someone else's video streaming passwords in the United States as of 1st quarter 2024, by demographic groups. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1537205/consumer-using-anothers-svod-password-demographics-us/
Media Play News. "Share of Consumers Using Someone Else's Video Streaming Passwords in The United States as of 1st Quarter 2024, by Demographic Groups." Statista, Statista Inc., 3 Sep 2024, https://www.statista.com/statistics/1537205/consumer-using-anothers-svod-password-demographics-us/
Media Play News, Share of consumers using someone else's video streaming passwords in the United States as of 1st quarter 2024, by demographic groups Statista, https://www.statista.com/statistics/1537205/consumer-using-anothers-svod-password-demographics-us/ (last visited December 22, 2024)
Share of consumers using someone else's video streaming passwords in the United States as of 1st quarter 2024, by demographic groups [Graph], Media Play News, September 3, 2024. [Online]. Available: https://www.statista.com/statistics/1537205/consumer-using-anothers-svod-password-demographics-us/
