Fashion brands by number of influencer mentions in Germany 2023

Published by
Kasia Davies,
Nov 18, 2024

In 2023, ZARA was the fashion brand with the most mentions by influencers on social media at over 505,000. SHEIN and H&M rounded off the top three.

Top 10 fashion brands by number of influencer mentions in Germany in 2023 (in thousands)

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

June 2023

Region

Germany

Survey time period

January 2022 to February 2023

Special properties

Analysis of 7.14 million posts

Supplementary notes

Data analysis on the performance of brands in the fashion and accessories industry worldwide. The analysis includes more than 581,500 influencer profiles that mention one of the 306 analyzed brands or have used one of the brand hashtags at least once on Instagram, YouTube, TikTok, Facebook, and Twitter.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Social media in Germany "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Social media in Germany

Overview

7

Social media users

7

Social media activities

5

Influencers

6

Social commerce and social media advertising

8

Further Content: You might find this interesting as well

Topics

Influencer marketing in GermanyInfluencer marketing in the U.S.Influencer marketing in EuropeInfluencer marketing in ItalyInfluencer marketing in the United Kingdom (UK)
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.