A study conducted in early 2024, shows that internet users in the United Kingdom are the least likely to want to pay for online news - 69 percent of respondents from the country said they were not willing to pay anything to get news. This rate was lowest among respondents from Finland.
Share of non-subscribers not willing to pay for online news worldwide as of February 2024, by country
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Nieman Journalism Lab. (June 20, 2024). Share of non-subscribers not willing to pay for online news worldwide as of February 2024, by country [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1536792/internet-users-unwilling-pay-online-news-worldwide-country/
Nieman Journalism Lab. "Share of non-subscribers not willing to pay for online news worldwide as of February 2024, by country." Chart. June 20, 2024. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1536792/internet-users-unwilling-pay-online-news-worldwide-country/
Nieman Journalism Lab. (2024). Share of non-subscribers not willing to pay for online news worldwide as of February 2024, by country. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1536792/internet-users-unwilling-pay-online-news-worldwide-country/
Nieman Journalism Lab. "Share of Non-subscribers Not Willing to Pay for Online News Worldwide as of February 2024, by Country." Statista, Statista Inc., 20 Jun 2024, https://www.statista.com/statistics/1536792/internet-users-unwilling-pay-online-news-worldwide-country/
Nieman Journalism Lab, Share of non-subscribers not willing to pay for online news worldwide as of February 2024, by country Statista, https://www.statista.com/statistics/1536792/internet-users-unwilling-pay-online-news-worldwide-country/ (last visited December 22, 2024)
Share of non-subscribers not willing to pay for online news worldwide as of February 2024, by country [Graph], Nieman Journalism Lab, June 20, 2024. [Online]. Available: https://www.statista.com/statistics/1536792/internet-users-unwilling-pay-online-news-worldwide-country/