Consumption of beauty content on social media among women in Germany in 2023

What beauty and personal care content have you seen recently on video platforms and social media?

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Source

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Release date

July 2023

Region

Germany

Survey time period

June 30 to July 10, 2023

Number of respondents

952 respondents

Age group

16-80 years old

Special properties

Women who use color cosmetics or facial care products and social media

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

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Popular social media platforms

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Social media users

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Social media advertising

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Social media influencers

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